A great opportunity has been identified, maybe a marketing campaign has been developed, the business case is approved and your sales people have some brochures in their hands; they're ready to go.



Or are they?



Do they know who their best prospects are? Worked out the best way to secure a potential customer's interest? Understand from a customer's perspective why they would be interested in your offering? Have an easy-to-use proposal template? Know the ROI for customers? Know how to adapt each step of the sales process specifically for these opportunities? Is there a streamlined back-of-house process set up to pump through the volume you want sold?



Perhaps they're not quite ready yet?



Sales campaigns are the missing link between being market-ready and customer-ready. They can also fill the gap if you don't have a dedicated marketing function.



We build:



>  Sales Campaign Plans and Calendars (for a single or multi-channel approach)

>  Value Propositions Development (i.e. the idea of who you are going to sell what to and most importantly, what they will buy)

>  Blueprinting methodologies and templates

>  Campaign specific sales methodology

>  Sales collateral

>  Proposal templates

>  Measures of success

>  Campaign reporting templates

>  Idea-to-fulfillment process





Let's Talk >>

Before your people hit the road (phone or internet)

equip them

for success

with sales

campaigns 



Sales Campaigns make it easy for your team to replicate success

Abney Hall Pty Ltd / ACN 126 985 368   / T +61 2 8007 4271 / info@abneyhall.com / © All Rights Reserved